Email Series for B2B School Client Prospecting

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Subject Line: <SchoolName> Can Improve its Social Emotional Wellbeing

Pre-Header: Find out how, with Our Company.

Header: Improve Your Climate and Culture, with Our Company

Body Copy : Social emotional support has a profound impact on wellbeing, for students AND staff. Our Company has the resources to help make that support a reality.

CTA 1: Get Resources

When you partner with Our Company, you unlock a wealth of new resources. Like our educational video series, The Harbor. It features more than 150 episodes discussing topics associated with character development, each designed to be shared in the classroom. Check out the episode below, all about facilitating conversations about social emotional wellbeing in your school!

CTA 2: Watch Now

Sub-header: We’re Ready To Help

Body Copy: Jostens is the trusted partner in climate and culture building your school has been missing. Want to know how Jostens can help with your unique concerns? All you’ve got to do is ask!

CTA 3: Ask For Help

Subject Line: A Better Climate & Culture at <SchoolName> is Possible

Pre-Header: Discover what <SchoolName> has been missing

Header: Our Company Helps You Build Climate & Culture

CTA 1: Get Support

Body Copy: When you think Our Company, you might think yearbooks or class rings. But that’s just one small part of what we do.

Our real passion is helping schools. Supporting educators in championing a culture of belonging, achievement and pride. When you partner with Jostens a world of new climate and culture building resources are unlocked.

Header 2: The Intricacies of Educational Equity

Body Copy: Check out this example of what Our Company can offer you and your school community! This video features six seasoned educators, discussing the ins and outs of educational equity and how you can better identify the groups being left behind in your school.

CTA 2: Watch Now

Sub-header: We’re Ready To Help

Body Copy: Our Company is the trusted partner in climate and culture building your school has been missing. Want to know how Our Company can help with your unique concerns? All you’ve got to do is ask!

CTA 3: Ask For Help