The Thriving Initiative Brand Strategy

As the Marketing Director and Intern Program Manager for The Thriving Initiative, I oversee the organization’s overall marketing strategy and lead the intern program to ensure alignment with its mission. I manage multi-platform social media campaigns, focusing on empowering survivors, educating the community, and raising awareness about critical issues such as sexual assault, stalking, and domestic violence. I mentor and guide interns in content creation, branding, and campaign development, fostering their professional growth while enhancing the organization’s digital presence. By combining strategic marketing expertise with impactful storytelling, I ensure The Thriving Initiative’s message resonates deeply with its audience.