Spotify Wrapped 2024 - Spec Work

Leilani Holeman

Graphic Designer
Copywriter
Video Editor
Canva

Video:

Task:

Write a headline to promote Spotify's Wrapped Event for 2024.

Creative Process:

I wanted to make this headline lively, just like concerts are. Adding a dash of witty microcopy and animated imagery, I couldn't stop with writing only one headline. In this video, I tried to tell a story, as songs are a form of storytelling. I may have strayed from the brief; however, I am confident in the engaging video I've created.
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