BlockBee Homepage Redesign

BlockBee is a Web3 platform that makes it easy for businesses to accept and send crypto payments with instant payouts. It’s secure, non-custodial, and built to simplify your payment flows. You can accept multiple cryptocurrencies and integrate effortlessly with APIs, plugins, and more

So I carried out a design roast by redesigning the homepage of Blockbee website. After coming across it I realized it could look better. I carried out an audit on the website and the issue? when you first visit the site, you will feel a bit confused and have no excitement to keep you. Their services were buried under technical jargon.

So the goal was the make the product offering clearer and guide users through the site with ease, while the maintaining the brand identity

Refined the homepage layout for clarity and stronger hierarchy

Created clear XTAs that lead users to take action without friction

Made sure the design aligned with Blockbee's brand and tone