The GAA (Gaelic Athletic Association) | Campaign



The Project

The Gaelic Athletic Association (GAA) is Ireland’s largest sporting organisation. It is celebrated as one of the great amateur sporting associations in the world. https://www.gaa.ie/

The Task

Create an Active Outreach campaign for the GAA to drive new pathways to participation at club level.

The Idea

Technology can break and bend, but people's connection with the GAA is pure and unwavering. Therefore, The GAA is Ireland's original social network.

My Role

This project was completed with my classmates from the MSc Advertising 2021 cohort from Technological University Dublin. I was a copywriter.



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