In this E-Pharmacy project, I crafted persuasive copy to promote a medication management service called Helping Hands. The headline and personalized greeting addressed common concerns about forgetting medication refills, creating empathy with the audience. The body copy highlighted the convenience and reliability of the service, emphasizing the ease of use and commitment to customer satisfaction. The call-to-action encouraged viewers to sign up for the subscription service, promising a stress-free medication experience. The overall tone was warm, reassuring, and focused on providing a solution to a common problem faced by many.