As a graphic designer, I had the opportunity to work with a home decor company to create their brand identity, including their logo and overall brand image. The company was looking for a black and white logotype that would capture the essence of their brand and communicate their focus on high-quality and modern design.

To begin the project, I conducted research into the home decor industry and the company's target audience to gain a better understanding of their needs and preferences. From there, I developed several initial concepts for the logo and presented them to the client for feedback.

After several rounds of revisions and feedback, we ultimately settled on a sleek and modern logotype that incorporated the company's name in a bold, sans-serif font. The black and white color scheme emphasized the company's focus on simplicity and elegance, while the clean lines and minimalist design conveyed a sense of sophistication and style.

Throughout the project, I worked closely with the client to ensure that the final product reflected their vision and brand identity. The end result was a unique and memorable logo that captured the essence of the home decor company and helped to establish their brand in the industry.