Bites from the Boot - Italian Street Food Branding

Bites from the Boot is an exciting new street food venture, bringing the authentic flavours of Italy's street bites to the bustling city streets. The client approached Okey Ducky with a unique vision to craft an approachable and vibrant brand. Their specific requirement was to integrate the Italian map into the logo. The design challenge was to create a brand that captures the essence of Italian street culture while avoiding the clichés commonly associated with the map. Our approach is to incorporate the Italian map into the logo icon, creatively playing with the word "bite." Through this innovative design, our team took pride in the creative journey, crafting an inviting experience that celebrates gourmet food.