This project focuses on designing a modern, user-friendly eCommerce store for Play for Pages, a brand offering premium printable and digital educational materials. The goal was to create a engaging shopping experience that showcases products effectively while making browsing and purchasing seamless for users.

• Product-First Layouts: Clean, organized product pages that highlight item previews, descriptions, and benefits—helping users make confident purchases.

• Intuitive Shopping Flow: A streamlined navigation structure that allows users to easily explore categories, view product details, and add items to their cart with minimal friction.

• Modern UI & Visual Hierarchy: Strategic use of typography, spacing, and color to create a balanced, visually appealing interface that keeps the focus on product discovery.

• Optimized Checkout Experience: A simplified, distraction-free checkout flow designed to reduce drop-offs and improve conversion rates.

• Mobile-Responsive Design: A fully optimized mobile experience, ensuring users can browse and shop effortlessly on any device.

This eCommerce build delivers clarity, ease of use, and a polished visual identity—creating a smooth and enjoyable shopping journey that elevates Play for Pages’ online presence and supports higher conversions.