Led a comprehensive social media marketing strategy for an astrophotography brand, managing the entire content lifecycle from curation to community engagement.

🌟 Viral Content Success: Drove significant brand growth through the creation and distribution of a viral video (e.g., The Mighty Milky Way), which was reshared by numerous famous pages and garnered widespread attention.

✨ Content Curation & Production: Created and scheduled a diverse range of content, including captivating static posts, dynamic Reels, and interactive Stories, utilizing the photographer's provided images and videos. This content showcased breathtaking final images alongside behind-the-scenes glimpses and educational insights into night-sky photography.

✨ Visual & Post-Production: Enhanced and edited all photos and videos using Adobe Lightroom and Photoshop to ensure high-quality, professional results.

✨ Community Engagement: Crafted compelling captions and implemented a strategic hashtag plan to increase organic reach. Actively engaged with the community to build a dedicated following and foster a passionate audience.

✨ Brand Development: Designed and maintained a cohesive visual brand aesthetic that reflected the photographer's unique style, effectively growing their online presence and cultivating a loyal following.