Early scoring leaned too hard on page visits alone someone reading the pricing page out of curiosity got flagged as ready to buy. Rebuilt the scoring around actual answers, not just clicks.
→ A page visit is curiosity. An answer is intent. They're not the same signal.
Like this project
Posted Sep 29, 2026
The bot once scored “just browsing” as hot.
Early scoring leaned too hard on page visits alone someone reading the pricing page out of curiosity got flagged...