Soulo Observation - Brand Strategy and Brand Design

Shameel Mazhar

Shameel Mazhar

"How might we create a candle brand rooted in luxurious, spiritual, and high-quality foundations that is accessible to the customer?"

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Posted Jul 12, 2023

Soulo Observation is a solopreneur in the luxury candle industry. I helped them with brand strategy, user research, and brand identity design.