DSQUARED2 - Increased sales with improved customer experience

MAHESH KUMAR

0

Product Manager

Business Analyst

Consultant

Confluence

Jira

Salesforce

As a Product Owner, I successfully lead the replatform from a legacy platform to brand-new Salesforce Commerce Cloud sites for this high-end luxury brand integrated with OMS, Salesforce Marketing Cloud, Salesforce Service Cloud
• Ecommerce websites for US, Europe and Rest of the World customers
• Cartridge and API Integrations – eShopworld, SFMC, SFSC
• Custom Integrations – 3PL (3 rd Party logistics), ERP, PIM
Key responsibilities
• Lead the discovery workshops for the client with a large group of Senior stakeholders from various departments including ecommerce, Trading, IT, Marketing, Sales, Finance and various other operations and third-party vendors and system owners to capture business requirements
• Prepared an MVP product backlog and engaged with client stakeholders to get buy in and sign off
• Worked with UX /UI design teams to create wireframes and design in line to customer requirements and reviewed them with business for sign off.
• Refined user stories through backlog refinement sessions with inputs from Scrum Dev Team, Design Team,Architect and Business Stake holders.
• Lead sprint ceremonies like sprint planning and review sessions with scrum team and business Stake holders.
• Prepared product vision and features backlog for Phase 1 and Phase 2 (post MVP phases)
• Successfully delivered MVP go live in time for meeting launch deadline
• Support the Scrum dev team (distributed teams - nearshore and offshore) for product build
phase
• Reporting progress and JIRA dashboards to negotiate scope and arrest any waste thereby
focussing on delivering value-based user stories
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Posted Jul 4, 2024

Successfully replatformed Dsquared2 to Salesforce Commerce Cloud, integrating OMS, Marketing, and Service Cloud, enhancing global e-commerce capabilities.

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Clients

Dsquared2

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Product Manager

Business Analyst

Consultant

Confluence

Jira

Salesforce

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