๐ Boosting Retention & Revenue for a DTC Brand (Shopify + K...
๐ Boosting Retention & Revenue for a DTC Brand (Shopify + Klaviyo)
๐ง Summary
I helped a DTC brand increase repeat purchase and revenue by optimizing Klaviyo post-purchase flows and reducing friction in the Shopify checkout experience.
๐ ๏ธ What I Delivered
- Audited Klaviyo lifecycle flows (welcome, post-purchase, winback)
- Built post-purchase upsell and replenishment logic
- Improved Shopify checkout UX to reduce friction
- Set up tracking to monitor retention and flow performance
๐ Results
+20% increase in repeat purchase rate (60 days)
โ15% checkout abandonment
Documented flows for ongoing optimization

0 likes ยท 0 views ยท Jan 23, 2026
๐ Boosting Retention & Revenue for a DTC Brand (Shopify + Klaviyo) ๐ง Summary I helped a DTC brand increase repeat purchase and revenue by optimizing Klavi...



