ABOUT THE PROJECT : SWAP

ABOUT THE PROJECT : SWAP MOTORS

This project started in April 2020, still coming up with company brand visual identity. As a growing tech and ev company, there were a lot to figure out.

Visual identity was made to match local friendliness at the same time still looks professional. We choose to go for a clear. bold, refreshing blue look to match our vision reflecting blue sky, our responsibility was to build unifying look across web/ mobile app, online social platforms and marketing collaterals.

Company Story

Swap Energy is a 4G-enabled battery swap system designed for electric motorcycles that match the performance of conventional bikes. We bring energy to your fingertips-delivering speed, precision, and significantly lower operating costs.

Since 2019, Swap Energi has been committed to integrating electric motorcycles into everyday life across Indonesia.

Vision & Mission

With the right-fit technology, Swap Energy designs systems that significantly reduce operational costs.

By switching to Swap Energy's advanced electric motorcycles, you no longer have to worry about rising fuel prices. You can even eliminate monthly servicing costs-while enjoying a safer, more comfortable ride.

My responsibility was to enhance visual identity, capturing users' attention and boosting engagement rates by an average of 10-20% on the iOS app.

Balanced the editorial needs with business objectives and company standard guide requirements.

Maintaining a library of high-quality brand assets, logos, and templates to scale content production quickly, Executed designs for both digital platforms and offline marketing collaterals.