Email Marketing for a Real Estate Company
Fareeha Fatima
Graphic Designer
Email Marketer
Copywriter
Canva
ConvertKit
Squarespace
Doubled the size of their email list and increased revenue from $5k to $15k per month
IG Followers : 140k
Niche : Social Media Marketing for Real Estate Agents
Main Product : Coaching Program ($999)
Lead Magnet : Free Live Webinar
The Before
Email List Size: <900
Webinar Sign ups: 21
Average Monthly Sales : 5
Revenue from Course Sales: $4995
The Work done
Changes in the Sales Funnel
Repurposed the funnel to include DM automation
Included Linkedin posts in the marketing strategy
Added a new Lead Magnet (e-book)
Changes in the SM and Email Copy
A strategy including a mixture of IG Posts + Stories +Linkedin posts
A 3 Email follow up sequence after the webinar
Results After Implementation
Email List Size: 1700+
Webinar Sign ups: 102
Average Monthly Sales : 16
Revenue from course sales: $15984