Many people feel unsafe taking the public transportation by themselves late at night or in the evening. The travel buddy app aids travellers on public transport to feel more safe by connecting with each other. 

I did this project at Hyper Island UX Upskill program in team of four people. The focus of this project was the design thinking process. I will take you through how we researched, analyzed the data, ideated and created low-fi wireframes.

We sent out a survey and talked to people to empathize with our user group. We wanted to capture users who travel by public transport to understand what makes them feel safe or unsafe. We had both quantitive questions in the survey to get statistics and free text questions to better understand the “why” behind the answers.

Defined the users’ needs, their problems and challenges. Methods and tools we used were affinity diagramming, journey map and ‘how might we’s’.We defined meaningful and actionable problem statements. We landed on the problem statement:

Who is it for? Commuters on public transportation who feel unsafe.

What are they trying to achieve? They want to go from their current location to the goal destination without feeling unsafe.

What will we offer? A way for people on public transport to connect with trusted passengers via chat to keep in contact while travelling.

Sustainability? Yes sustainable, low impact on environment.