2D Character Animations for UDS Bank's Savings Model

Overview

Collaborated with UDS Bank to create engaging 2D character animations explaining their unique savings model, making complex financial concepts simple for viewers.

To design characters and stories that break down how customers earn savings while spending, making the product relatable and easy to understand.

Challenges

Turning a technical banking product into a clear, fun, and visually appealing narrative that connected with everyday people.

Solutions/Outcomes

Developed custom characters and smooth animations that explained the process step by step, keeping it simple, engaging, and memorable for UDS Bank’s audience.