Steed Cycles - Ecommerce PPC/SEM/CRO
Dillon Zolnierczyk
The Challenge ✨
Steed Cycles is a mountain and road bike shop located in North Vancouver, British Columbia. When Dillon joined the team as their paid ad manager, they were not running any paid advertising campaigns. Their sales were limited to organic search traffic and customers of their physical location.
Dillon was able to increase Steed's sales by running paid ads on Google, Facebook, and Instagram. Through these paid ads, he drove traffic to the Steed Cycles website and increased awareness of the brand. As a result of Dillon's efforts, Steed Cycles saw a significant increase in sales and is now one of the leading mountain bike shops in North America.
The Stats 💯
Dillon was able to grow Steed's monthly revenue from $35k to $214k+ with social, search, display, and shopping ads. Thanks to Dillon's campaigns, Steed was able to launch the business nationwide and purchase a new warehouse for additional fulfillment capacity.
600% Increase in online sales
10.01x ROAS
Launch Steeds online store nationwide
Like this project
Posted Oct 26, 2022
An increase in revenue of 6x at a 10.01x ROAS by running paid ads on Google, Facebook, and Instagram
