Acture
Joey van Dijk
After a period of development and merging, the brand "Acture" no longer aligned with the core values and identity of the company in terms of its visual language and consistency. For this reason, a new visual language was crafted that goes hand in hand with the new identity.
The core values and pillars have been translated into abstract forms. Using practical and scalable grid guidelines, the forms can be combined and supplemented with personal photography and eye-catching colors. This will re-establish Acture as cohesive, visually strong, and naturally engaging in its power."
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Posted Jul 1, 2024
Developed a new visual language, using abstract shapes and practical grid, that goes hand in hand with the core values and pillars of Acture.
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