I worked closely with the author to bring her vision to life. She had a lot of content, but was unsure how best to structure it, to provide a cohesive flow of ideas and information. I reviewed all the material, broke it up into logical sections, and created a flat plan for the book. I then recommended a graphic designer, who used the flat plan to create the overall look and feel for the journal and who provided a maximum word count for each page. Once I had these, I cut the copy to fit each section and gave direction on visual elements to be added, such as the example pages in the image below. Where required, I also wrote additional linking copy to flow one section into the next.
The author was so happy with the result that we went on to work on two more journals together after this one.
2020
