Patrice Ayling
Lead the redesign of a 60+ page website launched in Dec., 2021 with stellar results YTD: +39% YoY growth in website visits, 310 leads (2H '22) and Organic Search traffic +6% YoY
Selected the platform (HubSpot CMS)
Vetted and selected website agency
Created and executed the SEO strategy
Organized customer and subject matter expert (SME) interviews
Page copywriting and editing the entire site
Orchestrated technical database clean up project
Leveraged an industry third-party database (UL Prospector) to dynamically display technical data and pages onsite
www.geon.com