Daymond John YouTube Specialist

Abby Williams

How I've taken Daymond John's YouTube channel from 16K and no engagement to 130K+ in under two years...

The Beginning

I started interning with The Shark Group in 2020 as a Digital Marketing Intern, and eventually grew into the role of managing Daymond's YouTube Channel. I was hired in January of 2021 as YouTube strategist to revive a previously dead channel.

The Stats 💯

January 1, 2021: 16K subscribers from OVER 10 years of YouTube efforts.
January 1, 2022: Up 885% in views (4,286,268 NEW VIEWS!), 651% in watch time(400.1K HOURS!) and 311% in subscribers (27K NEW SUBSCRIBERS!)
Jan 1, 2023: In 2022, I've grown the channel by 23 MILLION VIEWS, 687K WATCH TIME HOURS, and 82K NEW SUBSCRIBERS!
I've been able to transform Daymond's channel by increasing views by 1,647%, watch time by 1,087,100 hours, and new subscribers by 767%. Through SEO, content strategy and intentional management, I've grown the channel by 29 million views and over 115K new subscribers.

Abby is a rockstar social media and YouTube manager. She needs very little guidance and direction and NO hand holding. She just gets it. She is able to produce content, edit videos, make graphics that match my brand and write compelling copy. It can be hard to nail new voices and write headlines that make people stop scrolling but Abby is a pro!" 🚀

Crystal Volinchak Digital Manager at TSG, CEO of CNVCreative
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Posted Oct 6, 2022

I've transformed Daymond John'ss channel by increasing views by 1,647% (29 mil!) watch time by 1,087,100 hours, and new subscribers by 767% (115K+!)

WORK PORTFOLIO | AbbyWilliamsCreative
WORK PORTFOLIO | AbbyWilliamsCreative
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The Odditty YouTube Editing