Designing a Seamless Mobile Experience for Insurance Brokers

Allison

Allison Coon

Designing a Seamless Mobile Experience for Insurance Brokers: From Concept to Beta

United Healthcare • 2023

Project Description

Developed the administrative experience for healthcare insurance brokers, adapting and improving key features from the web to a new, mobile format.

Problem Statement

UHC health insurance brokers need an up-to-date mobile platform that enables them to manage key tasks and access critical information on the go, without being tied to a desktop.

Role

UX Team Lead: Responsibilities included UX Design, UX Research, Visual Design, and Project Management

Scope

Define and design the initial features for the homepage and the member management feature.

Final Designs

Final Homepage Design
Final Homepage Design
Final Member Page Design
Final Member Page Design
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Posted Jun 17, 2025

For this project, I was the lead designer on a mobile experience for healthcare insurance brokers, adapting and improving key features to a new, mobile format.

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Timeline

Mar 1, 2023 - Jul 31, 2023