Talisker Retail VMD & Brand Activation Concept by Saetbyeol ShinTalisker Retail VMD & Brand Activation Concept by Saetbyeol Shin

Talisker Retail VMD & Brand Activation Concept

Saetbyeol Shin

Saetbyeol Shin

Retail activation and display system translating Talisker’s “Made by the Sea” identity into a modular branded environment. The concept includes a hero counter, illuminated shelving, product podiums, and freestanding displays designed for consistent storytelling across retail formats.
Scope: Retail VMD concept, branded display system, POP/POS design, spatial graphics, and 3D visualization.
Like this project

Posted Sep 10, 2026

Developed a modular retail VMD system translating Talisker’s “Made by the Sea” identity into counters, shelving, podiums, and displays.