Each flavor variant is represented by a vibrant, distinct color, making it instantly recognizable and evoking the taste experience. The Strawberry Oat Flapjack is encased in a bright red wrapper, reminiscent of ripe, juicy strawberries. The Hazelnut wrapper is a rich green, calling to mind the natural hues of hazelnut groves. The Chocolate, Fruit-Nut is wrapped in purple, a color often associated with indulgence and luxury. Banana Flapjack comes in a cheerful yellow, like a burst of sunshine, and the Carrot Cake is wrapped in a warm orange, hinting at the spices and sweetness within.

The illustrations of the ingredients are whimsical and fun, emphasizing the 'epic' quality and homemade feel of the flapjacks. The playful imagery of nuts, fruits, and confectionery items dance around the word 'BAR,' further reinforcing the product's promise of a delightful, flavorful experience.

The back of each wrapper includes a clear window, offering a sneak peek at the wholesome goodness inside, reassuring customers of the quality and authenticity of the ingredients. The packaging is not just a visual treat; it's designed to be tactile, with a texture that feels good in your hands, mirroring the hearty, satisfying nature of the product.

Every aspect of the GIANT Bar design, from the choice of colors to the quirky illustrations, is a testament to the joy and excitement that comes with every bite. It's a celebration of flavor, a nod to

fun, and an invitation to take a big bite out of life with a snack that's as satisfying as it is delicious.

With GIANT Bar, I wanted to create a visual story that goes beyond mere packaging. It's about creating an experience that begins with the eyes and promises a taste that lives up to the 'giant' name. Whether you're on the go, at the office, or enjoying a moment of peace at home, these bars are designed to be your trusty companion, delivering consistent, mouth-watering flavor in every bite.

Enjoy the adventure of taste with GIANT Bar – where every flavor is an epic experience waiting to be unwrapped.