Flower Festival Rebrand

Alyssa Wallace

I created this conceptual branding project for a local festival in my hometown. Lompoc has an Annual Flower Festival that celebrates what Lompoc is known for, their flower fields! I wanted to give their bee mascot a little update for a more timeless look that could be revered enough to use on merchandise to sell and boost the Flower Festival Association. Each year the festival has a new theme and the mascot can be updated each year with accessories or costumes to match the theme!
PRIMARY LOGO
PRIMARY LOGO
SECONDARY LOGO
SECONDARY LOGO
ICONOGRAPHY
ICONOGRAPHY
SINGLE COLOR LOGO - STAMP USEAGE
SINGLE COLOR LOGO - STAMP USEAGE
THEMED LOGO
THEMED LOGO
SECONDARY LOGO - UPDATED WITH THEME
SECONDARY LOGO - UPDATED WITH THEME
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Posted Aug 1, 2023

This is a conceptual branding project I did for a festival in my hometown of Lompoc, Ca.

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