The Orient Jakarta | Visual Branding

The Orient Jakarta, a Royal Hideaway Hotel is a boutique hotel located in the heart of Jakarta, designed by Bill Bensley.

The hotel was looking to enhance its visual branding, as they only had a logo designed at the time. This project aimed to incorporate the hotel's unique interior design into all touchpoints to create a cohesive visual identity.

We worked to develop a design strategy that would showcase the hotel's opulent decor and create an urban escape experience for guests. The result was a cohesive and memorable visual branding that reflected the hotel's luxurious and distinct aesthetic.