Designed and systematized CRM email by Wilkin Daniel Ruiz WalterDesigned and systematized CRM email by Wilkin Daniel Ruiz Walter
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Designed and systematized CRM email

Wilkin Daniel Ruiz Walter

Wilkin Daniel Ruiz Walter

Designed and systematized CRM email templates focused on scalability and performance.
Worked in Figma using a component-based system aligned with Kavak’s brand, ensuring consistency across campaigns and faster production.
Templates were optimized for responsive behavior (desktop & mobile) and implemented in Insider for campaign automation, including promotions and lifecycle emails.
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Posted Mar 30, 2026

Designed and systematized CRM email templates focused on scalability and performance. Worked in Figma using a component-based system aligned with Kavak’s bra...