Increased revenue by 36% using Klaviyo
Sophia Babb
Albany Park is a mission-driven furniture brand, aiming to make furniture shopping simpler & more accessible.
In just six months of working together, I’ve generated an extra $250,000 a month in email & SMS marketing revenue by optimizing automated flows & sending effective campaigns.
Before working together, their metrics looked like:
Revenue from Klaviyo: $225,825 (3%)
Flows: $150,832 (2%)
Campaigns: $74,994 (1%)
$ / Recipient: $1.77
Email: $223,069 (3%)
SMS: $2,757 (0%)
After just six months of working together, their metrics skyrocketed:
Revenue from Klaviyo: $804,844 (19%)
Flows: $316,526 (8%)
Campaigns: $488,318 (12%)
$ / Recipient: $3.22
Email: $781,299 (19%)
SMS: $23,545 (1%)
After working together, I focused on the key pain points in the customer journey to create a flow that was both visually effective & psychologically compelling. I revamped their core flows (including their abandoned cart flow), bringing up monthly flow revenue from an average $100k/mo to $350k/mo 💫
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Posted Nov 8, 2023
In just six months of working together, I’ve generated an extra $250,000 a month in email & SMS marketing revenue for brand Albany Park.
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