Maximising Amazon Seller Central for Profit
Devki Balwani
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Posted Feb 4, 2025
Revitalised a struggling brand by optimising its Amazon storefront, managing inventory, and implementing digital marketing strategies with 40% increase in sales
Optimised and scaled an Amazon Seller Central account to maximise profitability through strategic enhancements and data-driven decision-making. This project involved:
✅ Listing Optimisation & SEO – Improving product visibility and conversion rates
✅ High-ROI Amazon PPC Campaigns – Lowering ACoS while increasing sales
✅ Pricing & Profit Margin Strategy – Finding the perfect balance for maximum profitability
✅ Inventory & Supply Chain Management – Reducing stock-outs and optimising fulfilment costs
✅ Competitor Analysis & Market Insights – Staying ahead in a competitive marketplace
✅ Performance Tracking & Data Analytics – Continuous monitoring and optimisation for long-term success
By leveraging Amazon’s tools, automation, and advanced growth strategies, this project significantly increased sales and profit margins while ensuring sustainable scalability.