Ms. D, an experienced life insurance consultant, had no TikTok presence and struggled with creating content despite her expertise in insurance and financial planning.
Challenge:
Ms. D aimed to use TikTok to reach potential clients and become a trusted expert in her field. Starting from scratch, she needed a clear strategy.
Strategy:
We analyzed her target audience and developed a strategy that mixed educational, informative, and inspiring videos.
Our plan included:
Optimizing videos for TikTok’s algorithm.
Posting consistently.
Using TikTok’s interactive features.
Monitoring performance metrics closely
Results:
In just two weeks, Ms. D’s videos received over 1,900 views, and her engagement soared—viewers commented, shared her videos, and some even requested consultations.