NuYugen Booklet | Marketing Material

Aide Urbano

Graphic Designer
Marketing Strategist
Content Writer
Adobe InDesign
Canva
The objective of this project was to design a booklet for NuYugen. The initial draft was created using Canva, which was later approved by the company. The final design was created using InDesign. The project involved not only the designing part, but also the selection of text that best represented the company's values and objectives. The selection of the text was done by analyzing the previous company documents and listening to the company's requirements and expectations.
The project was carried out in multiple phases. Initially, the project started with understanding the company's vision, mission, and values. This was followed by analyzing the company's previous documents and other communication materials. After the analysis was done, a draft version of the booklet was created using Canva. The design was then shared with the company for approval.
Once the draft was approved, the design was transferred to InDesign for the final touches. The selection of the fonts, colors, and images was done in accordance with the company's branding guidelines. The text was selected carefully, ensuring that it resonated with the company's objectives and was appealing to the target audience.
Throughout the project, regular communication with the company was maintained to ensure that their expectations were met. The final outcome of the project was a visually appealing and informative booklet that showcased the company's values, objectives, and achievements. The booklet was well received by the company and its stakeholders, and it helped to establish a strong brand image for NuYugen.
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