BRANDED | Six Months to

BRANDED | Six Months to Speech — Founder-Led Social Content Six Months to Speech is a founder-led parenting brand created by Chelsea Juels, whose work is shaped by her own experience as a mother of twins and her professional background in school psychology and nutrition.

For this project, I developed three short-form edits designed to serve different points in the brand’s social content journey.

Rather than treating each video as an isolated Reel, the goal was to create a consistent visual and editorial language that could support different types of communication while still feeling like part of the same brand.

The videos were built around Chelsea’s existing footage, with an emphasis on clear hooks, natural pacing, accessible captions, restrained motion and a warm founder-led presence.

The visual system was intentionally simple and recognizable, allowing the message and Chelsea’s voice to remain central.