Entered a branding contest for

Entered a branding contest for The Grand Theatre, a historic venue established in 1911. The challenge was building a full Art Deco identity system that honored over a century of cultural legacy without feeling frozen in time. Designed a complete brand suite spanning a primary emblem, vertical blade sign, horizontal marquee wordmark, badge variants, and a pattern and texture system rooted in the theatre's own architectural DNA. Every mark was built to perform across light, dark, full color, and mono environments, from grand exterior signage down to ticket stock and print collateral.