Project Description

For the brand BOOKRACK - a store with a wide range of books and products, I created a personalized and high-quality design. My responsibilities were to develop layouts for the site, visual identity and provide the optimal user path on the site to get the goal. Users were able to view and buy books according to their needs and find the best books from different genres.

Ease of use I made a convenient and intuitive design for users, a simple and functional interface was created that allows the user to quickly find the necessary books and place an order

Functionality A functional design has been developed that meets the needs of users and makes it easy to find books on various criteria, view recommendations, and make orders as convenient as possible

Branding An identity was created for the product that reflects the message and values of the company. Brand colors of the company were used to create a logo and other elements for brand awareness thus improving conversion

Adaptability The design should be responsive and display correctly on various devices, including mobile phones and tablets, thus increasing audience reach and ensuring ease of management

I developed top-quality printed materials and advertising for the brand BOOKRACK. I applied my knowledge of visual and graphic design to promote the brand and company efficiently and efficiently.