PlanTour was designed as a venue and sponsorship planning platform to allow event organizers, exhibitors, and marketers to virtually explore event spaces, configure sponsorship opportunities, and streamline signage planning—all from their desktop or mobile devices. As part of the larger Freeman Technology Suite, the tool aimed to:

Centralize venue information across 65+ U.S. hotels and convention centers.

Replace in-person scouting with a responsive digital experience.

Improve sponsorship revenue through visual planning and availability mapping.

Visual Language: Clean, modern UI inspired by architectural software.

Interaction Style: Hoverable overlays, interactive hotspots, drag to rotate.

Typography & Colors: Bold headings, legible sans-serif, high contrast UI for clarity in floorplans.

Navigation: Tab-based structure for “Overview,” “360 View,” “Sponsorships,” and “Contact.”

Device:- Experience Optimization

Desktop:- Full-screen map navigation and pricing dashboard

Tablet:- Touch-based interactions for swiping through zones and galleries

Mobile:- Compressed navigation and simplified layout filtering

High visual context (photos, drones, maps) drives greater user confidence.

Interactive sponsorship planning is a monetizable feature, not just a utility.

Early device testing helped fine-tune mobile-first decisions.