Landing page design + Visual identity (Le Fleuriste)
Katarina Ko
Introduction:
The Fleuriste website and visual identity was a project that I designed and developed for a local flower shop. The goal was to create an online presence for the shop that would showcase their beautiful flower arrangements and attract new customers.
I began the project by meeting with the shop owner to discuss their vision for the website. Together, we came up with a design concept that would reflect the shop's elegant and timeless style.
Delivering:
For the design, I created a custom logo and color scheme that would be used throughout the site. I also selected high-quality images of the shop's flower arrangements to feature prominently on the homepage and product pages.
In terms of functionality, I built the site using a user-friendly content management system (CMS) that would allow the shop owner to easily update the site's content, add new products, and manage orders.
To ensure that the site was optimized for search engines, I implemented on-page SEO best practices such as keyword research, meta tags, and optimized content.
The end result was a beautiful and functional website that accurately represented the Elegant Floral Shop brand. The site's user-friendly design and streamlined checkout process have helped the shop attract new customers and increase sales.
Key Features:
Custom logo and color scheme
High-quality images of flower arrangements
User-friendly design and navigation
Streamlined checkout process
On-page SEO optimization
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Posted Oct 2, 2023
Le Fleuriste project: Graphic design, visual identitiy and web design solutions for elegant, quirky and charming flower shop boutique.
