Worked on a branding and packaging design for snack bar brand called Barbelle.arbellé is a new-age protein bar brand crafted for modern fitness lovers, especially gym-goers.
It's designed to focus on both good taste and performance.
Whether you're working out hard, building muscle, or just staying active, Barbellé provides delicious, high-protein fuel with a soft, satisfying texture.
when creating the brand and packaging, I focused more on how the brand will be perceived by the target audience by so i incorporated the use of imagery to communicate visually on the packaging, which makes it more appealing and welcoming.
I had so much fun creating this beautiful brand with the help of
@googlegemini.
Let me know what you think about the brand in the comments section