Transforming Online Presence: Updating Websites for Veeline
Praveen Saraswat
Description:
Collaborating with Veeline, a household name in Indian consumer goods, was a privilege. Their 30-year legacy, marked by their water dispenser market dominance and diverse refrigeration solutions, is truly inspiring. As part of my project
Discovery & Strategy: Collaborated with the client to understand their goals, target audience, and brand identity.
Design & Development: Created user-friendly and visually appealing websites using WordPress.
Content Creation: Crafted compelling website copy and optimized it for search engines.
Project Management: Managed the project timeline, budget, and communication effectively.
Testing & Launch: Rigorously tested the websites and ensured a smooth launch.
Challenges & Solutions:
Challenge: Integrating complex functionality on Website 1 while maintaining user-friendliness.
Challenge: Limited budget for Website 2.
Results:
Increased website traffic by 18% within 3 months.
Improved lead generation by 7% within 3 months.
Enhanced brand awareness and positive client feedback.
Learnings & Takeaways:
Importance of clear communication and collaboration with clients.
Adaptability to changing project requirements and budgets.
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Posted Feb 22, 2024
Learned from the best! Collaborated with Veeline, India's consumer goods leader. 30 years, market share dominance - an amazing experience.
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