The Pieces Are There

We created this promotional video to highlight the storytelling techniques and dynamic visuals we bring to client projects.

I love music and dance, and I wanted to create a concept video around those themes that would also showcase my editing and directing skills.

This was a self-funded piece, so the budget was lean. I needed to get the most bang for my buck. But since it was also a promo video, it needed to look good. So location, lighting, and overall production value had to pass muster. (It could look "scrappy" but not "cheap.")

The solution was to put my money where it counted: I hired the best choreographer I knew and empowered her to be as creative as she wanted to be in order to come up with a dance that fit the vibe. She did not disappoint! We then filmed her doing her amazing choreography in a suitably dramatic space.

The resulting video won two Telly awards - silver for editing and bronze for directing. The client - me, in this case - was extremely happy!