Carlux Branding





About Brand

We are a brand that wants to be seen as a true definition of excellence in the automotive industry, offering a premier blend of sales and maintenance services tailored to discerning clients. With an unwavering commitment to quality and precision, Carlux ensures every interaction embodies sophistication and reliability.

Our brand essence is rooted in trust, integrity, and a relentless pursuit of excellence. Whether assisting clients in finding their dream car or ensuring the longevity of their automotive investment, Carlux stands as a beacon of reliability and sophistication in the automotive landscape



Logo Ideation

The brand logo was curated to give a minimalistic feel and same time been modern. The logo is a combination of a car icon in a native space and the brand name forming a wordmark logo. The brand colors used embody a refreshing and vibrant energy with a mix of a luxury feel.











Mockups







Check out the full project on Behance

https://www.behance.net/gallery/194804297/Carlux-Visual-Identity-Design