Sensorio
Brian Jackson
SENSORIO
Brand Positioning. Brand Development. Wayfinding.
(Thinkwell Project) Sensorio is a radically unconventional participatory park filled with a stimulating mix of kinetic sculpture, unpredictable illusion, interactive technology and mystical beauty.
PROJECT DETAILS
Logo identity
Brand positioning
Brand touchpoint strategy
Park naming
Park wayfinding + Masterplan
Signature merchandise
Specialty merchandise
38 Page Brand Package
Brand Development Mission
Brand Promise
Brand Positioning
SWOT Analysis
Guest Trait Analysis
Name + Tagline
Brand Touchpoint Strategy
Logo Identity
Collateral System
Digital Media
Merchandise
Wayfinding + Masterplan
Brand Touchpoint Strategy
Like this project
Posted May 21, 2026
Brand development and positioning for a participatory park featuring interactive technology.
