Promotional Video & Art Direction for Fintech Platforme by Mark PavlyshynPromotional Video & Art Direction for Fintech Platforme by Mark Pavlyshyn

Promotional Video & Art Direction for Fintech Platforme

Mark Pavlyshyn

Mark Pavlyshyn

My role was

Creating the art direction for the video, defining the visual style, and laying it all out in a visual storyboard.
Next, working on the motion graphics and text animation.

My approach

Suggested a combination of motion graphics and real-time platform usage to strike a balance between information and engagement.
selected the video's pace and visual rhythm to maintain viewer interest and effectively deliver key messages.
Designed graphic elements that complemented the platform's branding and enhanced clarity.

Final Result

Combined sleek motion graphics with live platform visuals with a professional and polished look.
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Posted Jun 25, 2024

Developing the art direction of your video. Discussing all the details for approval. Work on video production.