Marija Perkovic
This was an extensive branding project done for MYSKIN Medical Aesthetics, an aesthetic clinic opening in Hannover in March 2025. The goal was to create a visually and experientially different spot for non-invasive aesthetic treatments. The branding offered a departure from the traditional approach in this industry by harnessing a modern and minimalist aesthetic with a more gender-neutral feel. The project encompassed the following:
Creation of comprehensive branding guidelines - visual and strategic
Creation of social media content
Design of customer journey
Branding-informed employee guidelines
Interior concept development
Organisation and execution of the brand photoshoot
Development of the website visual concept
Development of a marketing and SEO strategy that supports MYSKIN's branding