What's going on? Social Diary App

Fabian Gruß

iOS Developer
UX Engineer
UI Designer
Figma
RevenueCat
SwiftUI
"What's going on?" was the first app I developed from scratch with SwiftUI as an Indie iOS Developer. The app is fully focused on friendly, micro-interaction-rich user interfaces and was featured by App a couple of months after its initial launch.
Steps
Ideation: The concept came from my personal experience of losing touch with close friends after university. I envisioned an app that could bridge this gap in a meaningful, private way.
Design: I crafted the user interface and experience, aiming for a clean, intuitive design that puts the focus on memories and connections.
Development: I learned SwiftUI to build the app from the ground up, leveraging Apple's newest technologies and targeting iOS 17 and above.
Marketing: I've been documenting the design- and development process on Twitter/X, building a community around the app and gathering valuable feedback from the "build in public" community
Business: From strategizing the app's positioning to planning its launch, I've managed all aspects of bringing "What's going on?" to market.
App Store Text
What’s going on - your most social diary. Capture memories and key events in your and your friend’s lives - all in the most fun, private, and meaningful way
What's Going On? - A Social Diary for Your Friendships and Memories.
Your space to capture the essence of your friendships and personal journey.
Personal Journal: Document your thoughts, ideas, and daily happenings. Relive your special moments like first dates, memorable evenings, and more in your personal diary.
Stay Connected: Easily keep track of important events in your friends' lives - know where they are, what they're up to, and the stories worth remembering.
Timeline of Memories: View your and your friends' memories and best moments in a beautifully crafted timeline.
Smart Reminders: Never miss a birthday or an opportunity to check in and reconnect with a friend.
Enhance with Media: Make each memory vivid with the addition of images, voice notes, and locations.
Privacy-Centric: Your data stays yours. Offline-first design with optional iCloud saving. No data shared, no ads – ever!
What's Going On? is more than an app – it's a companion on your journey through life's adventures. It's a place for personal reflection and celebrating connections.
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