Mancini’s Sleepworld Salesforce eCommerce UX Design
Barnaby Nagy
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Posted Jul 22, 2025
Mancini’s Sleepworld rebranded and migrated to Salesforce Commerce, simplifying store finder and UX to boost conversion and streamline eCommerce management.
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Guidance
Mancini’s Sleepworld
Broken website → Improved conversion
Mancini’s Sleepworld, a regional retailer with a complex and customizable product range, was undergoing a rebranding while replatforming to Salesforce Commerce Cloud. The existing store finder faced challenges due to complex business logic impacting product delivery methods.
Challenge
Platform transition: Needed to smoothly migrate to Salesforce Commerce Cloud during rebranding.
Complex product customization and delivery logistics added operational difficulty.
Store finder usability: Existing tool was complicated and hindered efficient store location and delivery info access while maintaining location privacy.
Solution
User Experience: Designed a responsive Salesforce Commerce Cloud eCommerce UX to streamline site usage.
Store Finder: Simplified its functionality while preserving location privacy, enabling easier access to nearest stores, shipping prices, and stock availability.
Administration: Resulted in simplified eCommerce management for staff.
Results
Improved conversion through a more intuitive, responsive design.
Enhanced user ability to locate stores and understand shipping options.
Smoother eCommerce administration supporting the company’s growth goals.
UI
Credits: UI design by Guidance
UX
