From Seed to Soul: How doTERRA's Mission Changes Lives
Subject Line: One Drop at a Time: The Story Behind Your Essential Oils
Hey Tianna,
Have you ever held something in your hands and wondered about the journey it took to reach you?
I've been thinking about this a lot lately—especially when it comes to those little amber bottles of essential oils sitting on my countertop. Because what I've discovered about doTERRA has transformed these powerful plant extracts from simple wellness tools into something much more meaningful.
Beyond the Bottle
Here's something that stopped me in my tracks: doTERRA isn't just in the business of selling essential oils. They've built their entire company around a mission that resonates deeply with me:
To change the world—one drop, one person, one community at a time.
Those aren't just pretty words on a mission statement framed in some corporate office. They're principles put into action through something called Co-Impact Sourcing.
What Is Co-Impact Sourcing?
When I first heard this term, I'll admit I was skeptical. Another corporate sustainability program with a fancy name? But then I learned what it actually means in practice:
Responsible harvesting that protects plant species and environments for future generations
Fair, on-time payments that allow farmers to plan their financial futures with confidence
Job creation in areas where stable employment opportunities may be scarce
Community development projects like schools, health clinics, and clean water systems
This isn't charity or a marketing gimmick—it's a completely different way of doing business.
The Human Side of Essential Oils
Let me share something that genuinely moved me.
When you open a bottle of doTERRA Frankincense, you're connecting with Somali harvesters who now earn reliable incomes through ethical harvesting practices.
That Lavender oil that helps you sleep? It's supporting farming families in Bulgaria who receive fair wages for their expert cultivation.
The Wild Orange that brightens your kitchen with its citrusy aroma? It's providing economic stability for struggling communities in Haiti.
Your wellness routine is literally improving lives around the world.
Why This Matters For You
I believe we all want our purchasing decisions to align with our values. We want products that not only work well but do good.
With doTERRA, every drop of oil represents:
The highest standard of purity in the industry
Environmental protection and sustainable farming practices
Fair treatment of workers throughout the supply chain
Investment in vulnerable communities worldwide
When you choose doTERRA, you're not just buying an essential oil—you're casting a vote for a more equitable global economy and joining a movement that's creating positive change from the ground up.
My Question to You
Does knowing the ethical story behind your essential oils make them more meaningful to you? I'd love to hear your thoughts on this aspect of doTERRA's mission.
Reply to this email and let me know if the "why" behind these oils resonates with you as much as it does with me.
Here's to making our wellness journeys matter—for ourselves and for others.
Warmly,
Brittany
P.S. If you're curious to learn more about specific Co-Impact Sourcing projects, let me know which oil you're most interested in, and I'll share its unique sourcing story!
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Posted Mar 13, 2025
This heartfelt email reveals the powerful impact behind every doTERRA essential oil purchase, showcasing how their Co-Impact Sourcing.