Project description. Overview:

The client, a dynamic tech startup, aims to create a strong brand identity for their innovative chatbot platform The goal is to establish a lasting impression with their target audience by incorporating elements that resonate with them, such as professionalism, reliability, and friendliness.

Color Palette:

To evoke positive emotions and foster trust among users, we will carefully select a color palette that aligns with the brand's values. Utilizing shades of blue will symbolize trust and stability.

Typography:

A crucial aspect of the brand identity is the choice of typography.