Power Up Supplements | Social Media Growth Strategy

Hamdan Malik

Grew Power Up supplements Social Media 10K in 12 Months using viral brand strategies

What is Power Up Supplements?

Power Up Supplements is a supplement store based in London with another branch based in Leicester along with a protein bagel shop.

My Role

Execute and iterate on social strategy, with a focus on Instagram and TikTok
Manage the content calendar, and execution of any key campaigns
Scripting of videos and editing
Create and post content including static and captions
Meet with CEO on a weekly basis to discuss content in alignment with business goals
Collaborate directly with CEO on camera-facing content
Monitor and respond to engagement with brand content
Engage with community content, posts, and general presence on social media to further growth the brand
Provide monthly performance reports and insights to optimize

Then vs Now

Power Up Supplements in Dec 2023 vs May 2025
Power Up Supplements in Dec 2023 vs May 2025

Results

Received 125% more content interactions
Engaged 53.5% more new accounts (non-followers)
Increased impressions by 21.1% on daily basis

Work

View post on Instagram
 
View post on Instagram
 
View post on Instagram
 
View post on Instagram
 

If you're ready to take your social media presence to the next level and see RESULTS, send me a message and let's connect - I can't wait to meet you! 💫

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Posted May 5, 2025

Executed social strategy for Power Up Supplements, boosting engagement and impressions.

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